KOLHAPURI COUTURE known as Kolhapuri, the traditional handcrafted footwear, emphasising ethnicity and the natural finish, is the product of labour of an entire family - men preparing the bottom soles and women crafting the decorative uppers.
The ubiquitous kolhapuri has been adorning the feel of women and men on the move, for centuries. Painstakingly created, with hours of labour, it offered a unique blend of rustic ruggedness and charm of a well honed craft.
Motivation and enabling has made it possible for the artisans to promote their own signature brand - "ToeHold". With its handcrafted elegance, ToeHold has now become a fashion statement. ToeHold artisans are secured a foothold in the global market, adding a whole range of new designs to the existing traditional ones.
With dexterity and skill at their fingertips, ToeHold artisans have combined modern designs and novel use of newer materials to weave a magic and create an exciting new collection which is classy yet with a uniquely ethnic tough.
Motivation and enabling has made it possible for the artisans to promote their own signature brand - 'ToeHold'. With its handcrafted elegance, ToeHold has now become a fashion statement. ToeHold artisans are.
: Braids and plaits are important features of this traditional designs with touch of creativity and added looks.
: Traditional designs, weaves and braids created as open sandals provide the ease of wear, with a suave look.
: An elegant collection of 'Kolhapuri' blending the charming contrasts of raw silk and intricate embroidery over the uppers.
: A gorgeous range of 'Kolhapuri' combining the eccentricity of beads and the mesmerizing twinkle of "swarorski" crystals.
: The simple, comfortable yet subtly fashionable collection which fuses fashion in embossed leather.
: An innovative collection, displaying the dexterous hand work of the artisans using plaits, braids, weaves, mats, laces and decorative punches to weave magic with conventional leather.
: These bandh toes (closed toes) sandals created with intricate weaves come in potpourri of designs, find popular demand
ToeHold Artisans Collaborative Ltd. will soon be a reality!
The artisans believe each of their Self Help Group (SHG), formed as saving and credit affinity groups of 15 to 20 women, to be a tiny company and they will soon have a big company to take up all marketing and development activities.
Unique to ToeHold SHGs, some male members of the family have also formed independent mens' SHGs and there is an adolescents girls SHGs too, integrating the entire family in the development process.
Networking with other agencies Athani, ToeHold groups have initiated health camps, improvement of sanitation, children's education etc.
“ToeHold Sangama 2002” – the annual confluence of the ToeHold Families and Friends on Oct. 18th, 2002 at Athani in Karnataka.